The challenge
SEMAPA needed to modernize customer service and the internal operation behind a base of more than 120,000 clients: complaints were coming through scattered channels (WhatsApp, web, social), technical and commercial reports lived in separate systems and management had no consolidated visibility of what was happening in the city in real time. We had to automate invoice and complaint inquiries without losing human control, connect everything to the existing central system and give administrators a single panel to see the pulse of the company.





